Reach Logo
Reach Logo
All countries
Flag of Canada



Due to Canada's proximity to the United States, its population is very familiar with making cross-border purchases. In fact, Canada outranks both its neighbours to the south for cross-border purchases per capita in North America. While Canadians eagerly embrace international brands, there are multiple regulatory considerations to factor before expanding into the market. Foreign Merchants must manage and meet compliance with requirements such as sales tax regulations and the nation's official language act, which requires mandatory packaging information to be shown in both French and English.

Preferred Languages:
French, English
Canadian Dollar - CAD

Country Facts


Population Density4/km2
Median Age41.8


GDP (USD)$2,139,840,020,000
Average Income (USD)$35,053
Producer Price Index95.1

Shopper Profiles

Rural vs Urban Living

The percentage of the population living in rural versus urban areas.

Demographic by Sex

Measure of how the population is split between female and male persons.

Internet Access

The percentage of the population that has access to the internet.

Buys Online

The percentage of the population that has made an online purchase since 2021.

Consumer Values & Behaviour

Where Consumers Place Value

Cross-border shoppers in Canada value these types of perks and service attributes.

Key Consumer Goods

These are the most popular products that consumers in Canada purchase cross-border.

Preferred Payment Methods

Shoppers in every country have preferred payment methods which, when offered, make them much more likely to complete a transaction successfully. Our research shows that shoppers in Canada prefer the following methods: Debit Card, Credit Card, BNPL, and Mobile Wallet.


Klarna is the largest provider of Pay Later services in the world. Klarna offers flexible payment options that give customers more freedom to choose when and how to pay for a purchase. Klarna provides payment solutions for 90 million consumers and 250+ thousand retailers across 19 core markets.

Installment Payments

Union Pay

UnionPay, also known as CUP or PUI, is a card-based payment service founded in mainland China, but now available internationally. Within China, it is the most popular payment method.

Online Banking, Installment Payments


TreviPay offers payment methods for B2B buyers and sellers, offering net-terms for delayed payments.

Net Terms

Bank Transfer

Wire transfer, bank transfer, or credit transfer is a method of electronic funds transfer from one bank account to another bank account or through a transfer of cash at a cash office.

Online Banking


WebMoney utilizes transfers as a global settlement system for ecommerce. Users keep funds in a digital wallet that can be used for a variety of payments around the world.

Digital Wallet


Visa is the leading card network worldwide, boasting the largest transaction volume of any card scheme.

Credit Card


Mastercard is one of the leading credit card networks in the world.

Credit Card

American Express

American Express, also known as AMEX, is a top card network and offered in more than 130 countries.

Credit Card


PayPal is a leading digital wallet and is available worldwide. It boasts multiple payment options within the platform and strong security.

Digital Wallet


JCB is a major credit card issuer and acquirer founded in Japan that is now available in 24 countries and accepted globally.

Credit Card

Apple Pay

Apple Pay is a payment method that utilizes the built-in biometric verification measures of enabled Apple devices to allow users to checkout with the click of one button. It allows users to save multiple payment methods including bank-issued debit and credit cards.

Digital Wallet

Ready to expand? Reach can help.

Reach understands global consumers and how changes in their shopping experience affect your business.

Our experienced legal, financial, compliance and local-market experts provide in-depth global analytics for your business, as well as duty and tax calculations so that you can expand your business to new markets with certainty and ease.

Apply Now

To get started selling in Canada through Reach, simply fill out our application form.

Begin Application

Need more information?

Our global ecommerce experts are ready to help.