While cross-border ecommerce in Japan is relatively small in scale, with international purchases making up just 1.7% of the total domestic ecommerce market, this region still provides opportunities. Due to the high percentage of internet penetration of over 93% and an increased willingness to purchase globally recognized brands, it is expected that Japan’s cross-border ecommerce market will continue to grow from US$3.01 billion at a compound annual growth rate of 6.9% from 2023 to 2030.
- Preferred Languages:
- Japanese Yen - JPY
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